Make Yourself More Marketable With a BA Business Administration/Marketing

A bachelor’s degree in marketing from an accredited marketing school like Florida Tech will enable you to experience increased compensation and mobility in your career. The university’s online BA Business Administration/Marketing program builds the essential skills that will prepare you to succeed in a variety of rewarding careers in related fields, including:

• Marketing
• Public relations
• Advertising
• Market research

Florida Tech’s BA Business Administration/Marketing program will give you invaluable business and marketing training. You’ll gain career-enhancing expertise, including how to:

• Prepare, execute and manage advertising campaigns.
• Implement change using classical organizational and contemporary behavioral concepts.
• Foster management practices such as strategy, organizing, planning, staffing and leading.
• Evaluate and devise marketing strategies for unique global settings.

Distinguished University and Faculty

Ranked a Best National University in the 2008 U.S. News & World Report “America’s Best Colleges,” Florida Tech boasts a faculty of top-notch educators, international scholars and world-class researchers. Over 90% of the university’s full-time faculty members possess the highest degree in their field.

24/7, Anywhere Learning From Florida Tech University Online

Complete all your marketing classes online — and on your schedule — through a virtual classroom. It’s the flexible, convenient way to earn your degree.

• Hear lectures anytime through streaming video and MP3 downloads.
• Interact with your instructors and classmates using chat rooms, message boards and email.

See the full curriculum.

Get your marketing education through acclaimed Florida Tech’s online degree program!

A Rich History and a Bright Future

Established in 1958 as a training facility for many of NASA’s foremost scientists, engineers and astronauts, Florida Tech has earned its place as a top university. As a leading research university known for academic excellence, Florida Tech continues to innovate in disciplines as varied and important as robotics, computing and information systems, marine research, business and astronomy.

Major Acknowledgments

Here are just a few of Florida Tech’s accomplishments:

• Ranked in U.S. News & World Report “America’s Best Colleges” as a Best National University
• Named by Princeton Review as one of the best universities in the Southeast
• Listed in Barron’s Best Buys in College Education

A Respected Learning Institution

• Advances in areas including aviation, engineering, the sciences, psychology and business
• Accomplished, dedicated educators
• 50,000+ successful alumni, including a NASA director, several Space Shuttle astronauts, dozens of high-ranking U.S. military officers, a National Teacher of the Year and professional athletes

Find out more about Florida Tech’s accreditations and affiliations.

Many Online Programs Are Available

In addition to Bachelor of Arts in Business Administration with a specialization in Marketing, Florida Tech offers online degree programs for many other undergraduate disciplines, including BA Business Administration/Accounting, Computer Information Systems, Management and Healthcare Management.

Accreditations and Affiliations

Florida Institute of Technology is accredited by the Commission on Colleges of the Southern Association of Colleges and Schools (1866 Southern Lane, Decatur, GA 30033-4097; (404) 679-4501) to award associate, baccalaureate, master’s, education specialist and doctoral degrees. The university is approved by the Office of Education of the U.S. Department of Education. The university is a member of the Independent Colleges and Universities of Florida, the American Council on Education, the College Entrance Examination Board and the American Society for Engineering Education.

Read more about Florida Tech.